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Once the exhibition hall doors close, the adrenalin wears off and the dismantle begins, youre bound reflect on what youve achieved. But youll only have a useful answer to this question if youve set solid objectives from the beginning. And when we say beginning we dont mean on the first day of the exhibition. Your planning should start much, much earlier. We always advise clients to speak to us before booking exhibition space. That way we can make sure that the space you book fits your objectives for the exhibition and your vision for the stand itself. There is also the...  Read more
How to set your exhibition objectives
Showcasing the best of Hong Kongs trade and commerce, the Hong Kong Trade Development Council, the official trade promotion organisation for Hong Kong, enlisted our help for their exhibition stand at the Brand Licensing Europe show at Olympia. The main feature of this years stand was a showcase of six Hong Kong companies. The brief asked for Perspex display cases for the featured companies, with lighting. There was also an AV component with a TV on the stand. Richard at the Hong Kong Trade Development Council said:MJ Exhibitions submitted the cheapest quote out of the st...  Read more
Showcasing the best of Hong Kong’s trade and commerce
Our owner Minda urges exhibitors not to waste their investment in exhibition space with poor presentation. We see so many exhibitors who have committed 80% of their exhibition budget to their shell scheme but only have 20% left to present their company with an exhibition stand.  And yet they want to make a big impact and be presented as market leaders with just a couple of roll-up banners. We always recommend investing in bespoke stands, in fact we only produce custom-built stands, because they give you the best possible chance of getting noticed, and mean youll be t...  Read more
Where exhibitors go wrong
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